Privacy
policy

This Privacy Policy describes how your personal information is
collected, used, and shared when you visit or make a purchase
from loisthestore.com (the “Site”).

Personal information we collect

When you visit the Site, we
automatically collect certain
information about your device,
including information about your
web browser, IP address, time
zone, and
some of the cookies that
are installed on your device.
Additionally, as you browse the
Site, we collect information about
the individual web pages or
products that
you view, what
websites or search terms referred
you to the Site, and information
about how you interact with the
Site. We refer to this automatically-
collected
information as “Device
Information”.

We collect Device Information
using the following technologies:
- “Cookies” are data files that are
placed on your device or
computer and often include an
anonymous unique identifier. For
more information about cookies,
and
how to disable cookies, visit
http://www.allaboutcookies.org.
- “Log files” track actions
occurring on the Site, and collect
data including your IP address,
browser type, Internet service
provider, referring/exit pages, and
date/
time stamps.
- “Web beacons”, “tags”, and
“pixels” are electronic files used to
record information about how you
browse the Site.

Additionally, when you make a
purchase or attempt to make a
purchase through the Site, we
collect certain information from
you, including your name, billing
address, shipping address,
payment information (including
credit card numbers), email
address, and phone number. We
refer to this information as “Order
Information”.

When we talk about “Personal
Information” in this Privacy Policy,
we are talking both about Device
Information and Order
Information.

How do we use your personal information?

We use the Order Information that
we collect generally to fulfill any
orders placed through the Site
(including processing your
payment information, arranging
for
shipping, and providing you
with invoices and/or order
confirmations). Additionally, we
use this Order Information to:
- Communicate with you;
- Screen our orders for potential
risk or fraud; and
- When in line with the preferences
you have shared with us, provide
you with information or advertising
relating to our products or
services.

We use the Device Information
that we collect to help us screen
for potential risk and fraud (in
particular, your IP address), and
more generally to improve and
optimize our Site (for example, by
generating analytics about how
our customers browse and interact
with the Site, and to assess the
success of our marketing and
advertising campaigns).

Sharing your personal Information

We share your Personal
Information with third parties to
help us use your Personal
Information, as described above.
For example, we use Shopify to
power our
online store—you can
read more about how Shopify uses
your Personal Information here:
https://www.shopify.com/legal/
privacy. We also use Google
Analytics to
help us understand
how our customers use the Site —
you can read more about how
Google uses your Personal
Information here: https://
www.google.com/intl/en/
policies/
privacy/. You can also opt-out of
Google Analytics here: https://
tools.google.com/dlpage/
gaoptout.

Finally, we may also share your
Personal Information to comply
with applicable laws and
regulations, to respond to a
subpoena, search warrant or other
lawful
request for information we
receive, or to otherwise protect
our rights.

Behavioural advertising

As described above, we use your
Personal Information to provide
you with targeted advertisements
or marketing communications we
believe may be of interest to
you.
For more information about how
targeted advertising works, you
can visit the Network Advertising
Initiative’s (“NAI”) educational
page at http://
www.networkadvertising.org/
understanding-online-advertising/
how-does-it-work.

You can opt out of targeted
advertising by using the links
below:
- Facebook: https://
www.facebook.com/settings/?
tab=ads
- Google: https://
www.google.com/settings/ads/
anonymous
- Bing: https://
advertise.bingads.microsoft.com/
en-us/resources/policies/
personalized-ads

Additionally, you can opt out of
some of these services by visiting
the Digital Advertising Alliance’s
opt-out portal at: http://
optout.aboutads.info/.

Do not track

Please note that we do not alter
our Site’s data collection and use
practices when we see a Do Not
Track signal from your browser.

Your rights

If you are a European resident, you
have the right to access personal
information we hold about you and
to ask that your personal
information be corrected,
updated, or deleted. If you would
like to exercise this right, please
contact us through the contact
information below.

Additionally, if you are a European resident, we note that we are
processing your information in
order to fulfill contracts we might
have with you (for example if you
make an order through the Site),
or otherwise to pursue our
legitimate business interests listed
above. Additionally, please note
that your information will be
transferred outside of Europe,
including to Canada and the
United States.

Data retention

When you place an order through
the Site, we will maintain your
Order Information for our records
unless and until you ask us to
delete this information.

Changes

We may update this privacy policy
from time to time in order to
reflect, for example, changes to
our practices or for other
operational, legal or regulatory
reasons.

Contact us

For more information about our
privacy practices, if you have
questions, or if you would like to
make a complaint, please contact
us by e‑mail at
info@loisthestore.com or by mail
using the details provided below:

LOIS the Store
[Re: Privacy Compliance Officer]
LOIS, 350 Crenshaw Blvd., Suite
A207C Torrance, CA 90503 USA